We can't help everyone, but everyone can help someone.
There's a ton of empirical evidence out there which proves that helping others makes us happy. It can help us live longer, lower our blood pressure, and give us as a sense of purpose. It's also contagious. Your help inspires another to help another and creates a domino effect.
So it's a great idea to make helping the driving force behind your video content. Not selling or showing off, just simple helping.
The stuff that you know and have worked hard to learn can help someone else.
Help is a powerful response to the difficult questions that people ask every day.
The online world is powered by genuine pleas of "How can I...?" or "Why can't I...?"
Try the art of empowerment with your business video content.
And get down with the dominoes.
Niamh Guckian is the Director of Go Motion Academy
Providing Training in Video for Social Media & Digital Marketing