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Stop waiting , start creating

How To Go Fishing For Video Ideas

August 14, 2018

Picasso said that the chief enemy of creativity is good sense, and nowhere is this more true than in most of the offices and business campuses of the world.

 

If you're sitting in a typical office right now, it probably doesn't feel like the optimum environment for incredibly lateral career-catapulting idea generation.

 

Clutters of stuff, noisy humans and nerve-jangling florescent lighting do nothing for the delicate channels of the right brain. And while you don't have to parkour over the desk partitions to get the ideas flowing, the somewhat restrictive mores of the office will not stimulate original thinking.

 

It's not to say that most companies are not well-stocked with creative minds; on the contrary, they are often bursting with them. But the physical and mind space of your office is probably not conducive to Eureka moments.

 

The solution is to take the business of creativity outside of that environment, and go do the deep-sea thinking work somewhere else entirely.

 

Here's a very nice meditation from director David Lynch on how to get ideas.

Clear the clutter out of your head, and go fishing. For ideas.

 

 

 

Niamh Guckian is the Director of Go Motion Academy

Providing Training in Video for Social Media & Digital Marketing

 

 

 

 

 

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